Custom activations

Custom Activations

Build the experience around the campaign, not the other way around.

Concept, technology, fabrication and staffing for an activation designed from scratch.

When an existing experience is not the right fit, we design one. We start from the campaign and what guests should do, then bring together creative, capture technology, fabrication, printing and staffing to build it.

Custom activations can combine formats, such as AI with print, or a fabricated set with a roaming team, and can run in one city or across several of our 19 markets.

Why it works

Made for your brief
The experience fits the campaign instead of the campaign fitting a product.
One partner
Creative, technology, production, staffing and logistics in one team.

What guests receive

  • Photo
  • Video
  • AI image
  • Print
  • Custom physical takeaway

Great for

  • Brand activations
  • Pop-ups
  • Product launches
  • Multi-city programs

Goals it supports

  • Draw a crowd
  • Build something completely custom

Built around your brand

Branding runs through the room, the screen and what guests take home.

  1. On-site presence

    • Custom structures and fabricated sets
    • Backdrops, wraps and environments
  2. Digital experience

    • Custom interface and guest flow
  3. Output + follow-up

    • Branded content and custom takeaways

Available enhancements

Lead capture
Collect approved attendee information in exchange for content guests actually want.
Reporting
Participation and applicable attendee data, where available and permitted.
Multi-market execution
The same activation delivered across several of our 19 markets.

Questions

Can a custom activation run in more than one city?

Yes. BoothEasy operates in 19 markets across the US and Canada and can deliver the same activation in several of them.

Let's build your experience

Tell us about the event and what you want it to do. We will come back with ideas and a proposal.